Vietnamese consumers spend at least $61 mln daily on online shopping
During the first six months of 2026, "Beauty" remained the highest-grossing category, which was followed by "Women’s Fashion", and "Home & Living".
2025 revenue for Top 4 e-commerce giants estimated at $16.5 bln
Shopee continues to hold a dominant position with a 56.04% market share in 2025, despite showing signs of slowing growth.
Vietnam’s e-commerce market enters a major shake-out phase
On average, Vietnamese consumers spent nearly VND36 trillion (over $1.37 billion) per month on online shopping, according to the latest data from Metric.
Presidential Order on the Law on E-commerce officially announced
For the first time, the Law includes policies to encourage investment in e-commerce infrastructure that reduces emissions, utilizes eco-friendly packaging, and optimizes logistics to contribute to green growth goals.
Vietnam among high-risk nations targeted by Adobe's 'Session Reaper' vulnerability
In Vietnam, many e-commerce platforms, including hundreds of well-known brands in retail, fashion, and technology, rely on Magento, making them particularly vulnerable.